Turn match video into decisions that help your team change games
PlayIQ is a high-end consulting partner for top clubs. We convert match video into 10M+ data points and deliver actionable insight across opponent prep, playing identity, live performance intelligence, scouting and club-specific models - tailored to your staff and workflow.
Video preview: Real match video transformed into tactical overlays and structured insight.
Latest from Insights
Field notes, tactical breakdowns, and research from the PlayIQ team.
Applied Pitch Control #2: Passing Options
Building on Part 1, we layer pitch control with passing option models to assess decision-making in the Norwegian cup final between SK Brann and Bodø/Glimt.
Applied Pitch Control #1: Relevant Space
We apply our pitch control model to the recent derby between SK Brann and Viking — exploring how control of space translates from theory into practical match insight.
Latest News
Updates and announcements from the PlayIQ team.
PlayIQ at The Transfer Flow Conference — London, May 2026
We're heading to London on 22 May for The Transfer Flow Conference — a gathering of leading minds in data-driven football. Come find us.
Welcome to PlayIQ, Trym Sørum
We are excited to welcome Trym Sørum to PlayIQ as Director of Commercial Football Intelligence.
Partners
Trusted by clubs and supported by strong partners.
Inside the platform - real outputs
A glimpse of how we turn video into structured insight - and present it in a way staff can use.
Services
Consulting services delivered through our proprietary video-to-data platform - built for elite workflows.
Playing Identity Analysis
Make your playing identity measurable - patterns, principles and behaviours extracted from match video.
Opponent Profiling & Match Preparation
Deep opponent tendencies, phase-by-phase patterns and actionable preparation material for staff.
Live Performance Intelligence
Near real-time signals from video-to-data - designed to support decisions during and right after matches.
Performance Models & Decision Support
Club-specific models that translate datapoints into clear decision support - aligned with your philosophy.
Player Profiling & Scouting
Objective player profiles from video-derived data - style-fit, role-fit and behavioural patterns.
Tailored Models
Custom modules built around your questions - workflows, dashboards and intelligence tuned to your staff.
Want PlayIQ as your edge this season?
If you’re an elite club looking for deep opponent analysis and identity work, we’d love to show what we deliver - and tailor it to your staff.